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Organization & Planning

Overview of the Student Business Formation Process developed by Northwestern faculty and staff. Includes guidance on many common questions and concerns about forming a business as a student. (A Northwestern NetID is required to access this deck.)

How to Write a Great Business Plan by William A. Sahlman | Harvard Business Review

Build Your Lean Canvas | Techstars

Business Model Canvas: The One Tool Startups Need to Brainstorm, Test and Win | First Round Review


Sample Executive Summary

Mert Iseri NU ’13, SwipeSense 60-second elevator video pitch | Wall Street Journal

TED’s Secret to Great Public Speaking by Chris Anderson | TED

30 Startup Pitch Decks And What You Can Learn From Them | Piktochart

How to Pitch Your Startup | Y Combinator

Master Your Pitch | Techstars

The Pitch | Gimlet Media Podcast